Silicon Valley paying attention to small nation following emergence of unicorn and COVID app.
Written by: Benedict Mander; Source: The Financial Times
Sandwiched between the giant economies of Brazil and Argentina, Uruguay has traditionally been at a disadvantage when it came to attracting for an investment into its promising tech sector.
But with the recent emergence of the countries first unicorn and another company developing a Sophisticated corona virus app within a week, the diminutive Latin American economy has put it sell more firmly on the global map.
Google and Apple heaped praises on GeneXus after the Montevideo-based software company spearheaded a push to develop a sophisticated COVID-19 advice app, with early success meaning Uruguay was one of the first countries to be chosen by the US groups to pilot contact tracing technology.
In September the country’s tech scene was thrust into the spotlight again after cross-border payment processor dLocal, backed by US based private equity firm General Atlantic, raise $200 million to become Uruguay’s first unicorn.
“We are setting the bar high,” Omar Paganini, Uruguay’s industry minister, told the financial times. “If Uruguay can become a player in this field it would be very valuable for the country. This goes beyond our government, it is a policy of state,” he added, explaining that the tech sector is deemed to be a strategic importance.
Uruguay‘s relatively new conservative government wants to emulate the success of countries like Israel, another small and open economy with a thriving tech sector. While the country’s economic and political stability means it is often compared favorably to its neighbors, it’s competent handling of the pandemic in one of the worst hit regions of the world has further burnished its image.
Small nations like Uruguay, which has a population of 3.4 million, should concentrate on “developing and attracting talent and entrepreneurs, and being a relevant part of the [global tech] ecosystem“, said Francisco Alvarez-Demalde, managing partner of Riverwood Capital, a private equity firm based in Silicon Valley. “The reality is that the companies that are most successful in tech are operating in a parallel universe without geographical borders,“ he said.
“Our principal focus is on staying up-to-date. Right now I’m looking at China. I don’t want to be surprised by what’s happening there.”
Nicholás Jodal, chief executive of GeneXus
Yet Uruguay’s small size has been a factor in its success, forcing businesses to look early on beyond its national borders for growth. This has been the case for dLocal, which has nearly doubled in size each year since it’s 2016 launch and is now valued at $1.2 billion.
It began expanding abroad almost immediately and now operates in 20 emerging markets across Latin America, Asia and Africa, providing services to companies like Amazon, Spotify, UBER and Booking.com.
“For us, it is key to continue expanding. At the end of the day, if you want to be a global emerging markets payment company, you need to be in most emerging markets,” said Jacobo singer, chief operating officer.
They have also been successful in attracting talent from elsewhere: earlier this month, the local poached to senior executives from MercadoLibre – the largest online commerce and payment system in Latin America and based in buzzier Buenos Aires— to be its chief financial and technical officers.
About two-thirds of its nearly 300 employees are based in Montevideo, Uruguay‘s laid-back capital on the banks of the River Plate. “Uruguay has played an important role in providing us with great talent,” emphasize Mr. Singer.
Analysts attribute Uruguay’s tech success to several factors, among them concerted effort by far-sighted governments to promote entrepreneurship and innovation that date back more than half a century. In the 1960s Uruguay became the first country in the region, by a long way, to introduce computer science degrees— just two years after MIT. More recently, it became the first country in the world to implement a one-laptop-per-child program in public schools in 2007.
Such policies have allowed the country to punch above its weight when it comes to tech. “The whole of Uruguay is smaller in terms of its population than a neighborhood in São Paulo,“ pointed out GeneXus chief executive Nicholás Jodal.
A well-educated population together with the creation of a free trade zones against the backdrop of political and economic stability proved fertile ground for the nascent tech sector. One early success was the creation of Scanntech in 1991, which provides retail and payment software, and it’s backed by Sequoia Capital.
“Covid was just a cherry on top,” said Ivonne Cuello, chief executive of the association for Private Capital Investment in Latin America (LAVCA). “What normally happens in a decade in Latin America happened in just a few weeks.”
Although Brazil, followed by Mexico in Argentina, as always attracted the lions share of venture capital in the region she says that Uruguay has shown it is now possible to produce unicorns in attract global investment funds in small countries to.
Other Uruguay in start-ups to have a tractive funding from international investors in recent years include me a tray, a restaurant management platform in which Andreessen Horowitz made a $1.6 million investment last year and digital banking platform Bankingly which raised $5.3 million from impact-focused private equity firm Elevar Equity in 2018.
Ms Cuello argues that Uruguay‘s relative minnow status is beneficial in another way: “In the early days in Silicon Valley it was a small ecosystem with a small, highly-educated population. So when you have that, and people know each other, you start seeing momentum. It’s like you can feel that happening in Uruguay [now,]“ she said.
Despite the success of dLocal, the great challenge for tech in Uruguay and its neighbors remains financing. There are no venture capital funds in the country and precious few elsewhere in Latin America.
For Mr. hotel, the biggest concern is keeping pace with fast moving innovation around the world. “Our principal focus is on staying up-to-date. Right now I’m looking at China. I don’t want to be surprised by what’s happening there.” he said.
But by fostering the talent that enables a sector to grow, Uruguay may also benefit from Argentina‘s continuing economic decline.
Many wealthy entrepreneurs— among them MercadoLibre cofounder Marcos Galperín— have already chosen to relocate to the country. As Mr. Alvarez-Demalde points out: “Once you have the talent in one place, a lot of good things start to happen.“
Written by: Benedict Mander; Source: The Financial Times
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